{"id":1985,"date":"2022-02-23T19:33:49","date_gmt":"2022-02-23T19:33:49","guid":{"rendered":"https:\/\/meetings.informs.org\/wordpress\/analytics2022\/speakers\/stacey-schwarcz-copy\/"},"modified":"2022-03-04T20:12:27","modified_gmt":"2022-03-04T20:12:27","slug":"mu-hu","status":"publish","type":"page","link":"https:\/\/meetings.informs.org\/wordpress\/analytics2022\/speakers\/mu-hu\/","title":{"rendered":"Mu Hu"},"content":{"rendered":"<!--themify_builder_content-->\n<div id=\"themify_builder_content-1985\" data-postid=\"1985\" class=\"themify_builder_content themify_builder_content-1985 themify_builder tf_clear\">\n                    <div  data-lazy=\"1\" class=\"module_row themify_builder_row dropPadding-bottom tb_9lct204 tb_first tf_w\">\n                        <div class=\"row_inner col_align_top tb_col_count_2 tf_box tf_rel\">\n                        <div  data-lazy=\"1\" class=\"module_column tb-column col4-1 tb_itaf205 first\">\n                    <!-- module image -->\n<div  class=\"module module-image tb_4erb205 image-top  track analytics tf_mw\" data-lazy=\"1\">\n        <div class=\"image-wrap tf_rel tf_mw\">\n            <img decoding=\"async\" src=\"\/wordpress\/analytics2022\/files\/2022\/03\/muHu.jpg\" title=\"Mu Hu\" alt=\"Mu Hu headshot\">    \n        <\/div>\n    <!-- \/image-wrap -->\n    \n        <div class=\"image-content\">\n                    <h3 class=\"image-title\">\n                                    Mu Hu                            <\/h3>\n                    <\/div>\n    <!-- \/image-content -->\n        <\/div>\n<!-- \/module image -->        <\/div>\n                    <div  data-lazy=\"1\" class=\"module_column tb-column col4-3 tb_x2hr205 last\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_xm2a205   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <h1>Mu Hu<\/h1>\n<h5>Founder at Revenue Insights Corp <\/h5>\n<p>Mu Hu is the founder of Revenue Insights Corp, a Dallas, Texas-based data-driven and metric-focused consulting firm known for its practical, no-nonsense approach to improving the value of marketing analytics. Before Revenue Insights, Mu held various senior positions at Zales, Golfsmith, Signet Jewelers, and Targetbase. In 2020, Harvard Business Publishing chose Mu\u2019s book <em>Highly Effective Marketing Analytics<\/em> to match with Harvard case studies, videos, and much more. Mu is also a published author for <em>Loyalty Management Magazine<\/em> and <em>DMnews<\/em>. <\/p>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                        <\/div>\n        <\/div>\n                        <div  data-css_id=\"g0kv204\" data-lazy=\"1\" class=\"module_row themify_builder_row fullwidth_row_container tb_g0kv204 tf_w\">\n                        <div class=\"row_inner col_align_top tb_col_count_1 tf_box tf_rel\">\n                        <div  data-lazy=\"1\" class=\"module_column tb-column col-full tb_gtea206 first\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_js18206 level professional  \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <p>Professional<\/p>    <\/div>\n<\/div>\n<!-- \/module text --><!-- module text -->\n<div  class=\"module module-text tb_r42h206 track analytics  \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <h6>Track: Analytics Process<\/h6>    <\/div>\n<\/div>\n<!-- \/module text --><!-- module text -->\n<div  class=\"module module-text tb_h9pq206   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <h2>Do Not Reinvent the Wheel, Improve It!<\/h2>\n<p>How to Improve Your Creative Problem-Solving Skills in Business Analytics? Dealing with difficult problems and challenges is a regular part of working life for marketers and analytics professionals. Finding a solution to overcome these obstacles is not always easy. The good news is that creativity might be the key to solving many of these difficult problems. The speaker uses first-hand real-world cases in the business analytics space to illustrate how creativity helps unlock new, fresh, and innovative ideas to solve problems and remove obstacles and bottlenecks. Marketers and analytics professionals will learn how to leverage their creative problem-solving skills to combine resources in new ways and come up with new ideas and\/or solutions that might not be so obvious to others, saving time and money, increasing productivity, and boosting team morale.<\/p>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                        <\/div>\n        <\/div>\n        <\/div>\n<!--\/themify_builder_content-->","protected":false},"excerpt":{"rendered":"<p>Mu Hu Mu Hu Founder at Revenue Insights Corp Mu Hu is the founder of Revenue Insights Corp, a Dallas, Texas-based data-driven and metric-focused consulting firm known for its practical, no-nonsense approach to improving the value of marketing analytics. Before Revenue Insights, Mu held various senior positions at Zales, Golfsmith, Signet Jewelers, and Targetbase. In [&hellip;]<\/p>\n","protected":false},"author":1001094,"featured_media":481,"parent":256,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"class_list":["post-1985","page","type-page","status-publish","has-post-thumbnail","hentry","has-post-title","has-post-date","has-post-category","has-post-tag","has-post-comment","has-post-author",""],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.0 (Yoast SEO v26.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mu Hu - 2022 INFORMS Business Analytics Conference<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/meetings.informs.org\/wordpress\/analytics2022\/speakers\/mu-hu\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mu Hu\" \/>\n<meta property=\"og:description\" content=\"Mu Hu Mu Hu Founder at Revenue Insights Corp Mu Hu is the founder of Revenue Insights Corp, a Dallas, Texas-based data-driven and metric-focused consulting firm known for its practical, no-nonsense approach to improving the value of marketing analytics. 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Before Revenue Insights, Mu held various senior positions at Zales, Golfsmith, Signet Jewelers, and Targetbase. In 2020, Harvard Business Publishing chose Mu\u2019s book <em>Highly Effective Marketing Analytics<\/em> to match with Harvard case studies, videos, and much more. Mu is also a published author for <em>Loyalty Management Magazine<\/em> and <em>DMnews<\/em>. <\/p>\n<p>Professional<\/p>\n<h6>Track: Analytics Process<\/h6>\n<h2>Do Not Reinvent the Wheel, Improve It!<\/h2> <p>How to Improve Your Creative Problem-Solving Skills in Business Analytics? Dealing with difficult problems and challenges is a regular part of working life for marketers and analytics professionals. Finding a solution to overcome these obstacles is not always easy. The good news is that creativity might be the key to solving many of these difficult problems. 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