{"id":5,"date":"2024-10-15T15:57:00","date_gmt":"2024-10-15T15:57:00","guid":{"rendered":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/?page_id=5"},"modified":"2025-10-22T16:06:13","modified_gmt":"2025-10-22T16:06:13","slug":"homepage","status":"publish","type":"page","link":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/","title":{"rendered":"2025 INFORMS Analytics+ Conference"},"content":{"rendered":"<!--themify_builder_content-->\n<div id=\"themify_builder_content-5\" data-postid=\"5\" class=\"themify_builder_content themify_builder_content-5 themify_builder tf_clear\">\n                    <div  data-css_id=\"p7t7772\" id=\"homepage-intro\" data-lazy=\"1\" class=\"module_row themify_builder_row fullwidth_row_container tb_p7t7772 tb_first tf_w\" data-tbfullwidthvideo=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/04\/digital-data-bg.mp4\">\n                        <div class=\"row_inner col_align_top tb_col_count_1 tf_box tf_rel\">\n                        <div  data-lazy=\"1\" class=\"module_column tb-column col-full tb_o2xf585 first\">\n                            <div  data-lazy=\"1\" class=\"module_subrow themify_builder_sub_row tf_w col_align_top tb_col_count_2 tb_z7nv426\">\n                <div  data-lazy=\"1\" class=\"module_column sub_column col3-2 tb_4d5f426 first\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_uwhe986   \" data-lazy=\"1\" id=\"home-intro-left\">\n        <div  class=\"tb_text_wrap\">\n        <h1><b><span data-contrast=\"auto\">Join us for the 2025 INFORMS Analytics+ Conference!<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/h1>\n<p><span data-contrast=\"auto\">From April 6-8 in Indianapolis, Indiana, more than 700 analytics professionals, industry leaders, and innovators will gather for three days of learning and networking at the <\/span><b><span data-contrast=\"auto\">2025 INFORMS Analytics+ Conference<\/span><\/b><span data-contrast=\"auto\">. For over 20 years, this event has united the best minds in analytics and data science to tackle pressing business challenges and discover new applied mathematical solutions driving innovation across industries.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">The <\/span><b><span data-contrast=\"auto\">Analytics+<\/span><\/b><span data-contrast=\"auto\"> theme reflects the dynamic, evolving nature of the field, offering a flexible platform to explore a wide range of topics. The \u201c+\u201d symbol represents both the potential for growth and the breadth of interdisciplinary opportunities, allowing the conference to adapt to the changing landscape of analytics. Whether refining traditional areas like <\/span><b><span data-contrast=\"auto\">Analytics+ Supply Chain<\/span><\/b><span data-contrast=\"auto\"> or exploring new frontiers such as <\/span><b><span data-contrast=\"auto\">Analytics+ AI\/ML<\/span><\/b><span data-contrast=\"auto\">, <\/span><b><span data-contrast=\"auto\">Analytics+ You<\/span><\/b><span data-contrast=\"auto\">, and beyond, this theme underscores our commitment to continuously expanding the scope and impact of analytics.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                    <div  data-lazy=\"1\" class=\"module_column sub_column col3-1 tb_kwsm329 last\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_jw9r202    hide-mobile\" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <h3 style=\"text-align: center\">A Peek at Analytics+<\/h3>    <\/div>\n<\/div>\n<!-- \/module text --><!-- module gallery -->\n<div  class=\"module gallery module-gallery tb_0ixt285 layout-slider bordered \" data-lazy=\"1\">\n                <div class=\"tf_swiper-container tf_carousel themify_builder_slider tf_rel tf_overflow\"\n              data-lazy=\"1\"                data-pager=\"0\"\n                data-speed=\"1\"\n                data-slider_nav=\"0\"\n                data-wrapvar=\"1\"\n                data-height=\"variable\"\n                                    data-effect=\"scroll\"\n                                        data-css_url=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/wp-content\/themes\/themify-ultra\/themify\/themify-builder\/css\/modules\/sliders\/carousel,https:\/\/meetings.informs.org\/wordpress\/analytics2025\/wp-content\/themes\/themify-ultra\/themify\/themify-builder\/css\/modules\/sliders\/gallery\"\n                                        data-auto=\"4\"\n                    data-pause_hover=\"1\"\n                                                         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data-tf-srcset=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/12\/img_4-300x200.jpg 300w, https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/12\/img_4.jpg 499w\" data-tf-sizes=\"(max-width: 300px) 100vw, 300px\" \/><noscript><img loading=\"lazy\" decoding=\"async\" data-tf-not-load src=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/12\/img_4-300x200.jpg\" width=\"300\" height=\"200\" class=\"wp-post-image wp-image-7701\" title=\"img_4\" alt=\"img_4\" srcset=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/12\/img_4-300x200.jpg 300w, https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/12\/img_4.jpg 499w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/noscript>                            <\/div>\n                                                    <\/div><\/div>\n                                    <div class=\"tf_swiper-slide\" style=\"display:none\">\n                        <div class=\"slide-inner-wrap\">\n                            <div class=\"tf_lazy slide-image gallery-icon\">\n                            <img src=\"data:image\/svg+xml,%3Csvg%20xmlns=%27http:\/\/www.w3.org\/2000\/svg%27%20width='300'%20height='200'%20viewBox=%270%200%20300%20200%27%3E%3C\/svg%3E\" loading=\"lazy\" data-lazy=\"1\" data-tf-not-load=\"1\" style=\"background:linear-gradient(to right,#ccbdaa 25%,#c7b8a5 25% 50%,#6b3f26 50% 75%,#754225 75%),linear-gradient(to right,#c9b6a5 25%,#beaf9a 25% 50%,#7f7f81 50% 75%,#242021 75%),linear-gradient(to right,#232321 25%,#867364 25% 50%,#757172 50% 75%,#343537 75%),linear-gradient(to right,#25242a 25%,#403e3f 25% 50%,#3a3937 50% 75%,#3a3a3a 75%)\" decoding=\"async\" data-tf-src=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/12\/img_5-300x200.jpg\" width=\"300\" height=\"200\" class=\"tf_svg_lazy wp-post-image wp-image-7700\" title=\"img_5\" alt=\"img_5\" data-tf-srcset=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/12\/img_5-300x200.jpg 300w, https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/12\/img_5.jpg 499w\" data-tf-sizes=\"(max-width: 300px) 100vw, 300px\" \/><noscript><img loading=\"lazy\" decoding=\"async\" data-tf-not-load src=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/12\/img_5-300x200.jpg\" width=\"300\" height=\"200\" class=\"wp-post-image wp-image-7700\" title=\"img_5\" alt=\"img_5\" srcset=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/12\/img_5-300x200.jpg 300w, https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/12\/img_5.jpg 499w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/noscript>                            <\/div>\n                                                    <\/div><\/div>\n                            <\/div>\n        <\/div>\n                <\/div>\n    <\/div>\n<!-- \/module gallery -->        <\/div>\n                    <\/div>\n                <div  data-lazy=\"1\" class=\"module_subrow themify_builder_sub_row tf_w col_align_top tb_col_count_1 tb_2ejl21\">\n                <div  data-lazy=\"1\" class=\"module_column sub_column col-full tb_lw9m578 first\">\n                    <!-- module icon -->\n<div  class=\"module module-icon tb_lqor753  xlarge  icon_vertical tf_textc\" data-lazy=\"1\">\n\t\t\t<div class=\"module-icon-item\">\n\t\t\t\t\t\t\t<a href=\"#what-to-expect\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<em class=\"tf_box\"\n\t\t\t\t\t\t\t\t\t\t\t\t style=\"color:#84bd00\"\t\t\t\t\t><svg  class=\"tf_fa tf-fas-chevron-down\" aria-hidden=\"true\"><use href=\"#tf-fas-chevron-down\"><\/use><\/svg><\/em>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<!-- \/module icon -->\n        <\/div>\n                    <\/div>\n                <\/div>\n                        <\/div>\n        <\/div>\n                        <div  data-lazy=\"1\" class=\"module_row themify_builder_row tb_i9i844 tf_w\">\n                        <div class=\"row_inner col_align_top tb_col_count_2 tf_box tf_rel\">\n                        <div  data-lazy=\"1\" class=\"module_column tb-column col4-3 tb_uxkv44 first\">\n                            <div  data-lazy=\"1\" class=\"module_subrow themify_builder_sub_row tf_w col_align_top tb_col_count_1 tb_v5d745\">\n                <div  data-lazy=\"1\" class=\"module_column sub_column col-full tb_wc4e45 first\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_tp22599   \" data-lazy=\"1\" id=\"what-to-expect\">\n        <div  class=\"tb_text_wrap\">\n        <h2><strong>What to Expect at Analytics+<\/strong><\/h2>\n<p><span data-contrast=\"auto\">Designed for analytics professionals and data scientists who want to empower organizations to make data-driven decisions,\u202fattendees will have access to more than <\/span><b><span data-contrast=\"auto\">150 presentations<\/span><\/b><span data-contrast=\"auto\"> \u2013 including <\/span><b><span data-contrast=\"auto\">daily keynote sessions<\/span><\/b><span data-contrast=\"auto\"> presented by industry experts \u2013 and panels across <\/span><b><span data-contrast=\"auto\">more than a dozen tracks<\/span><\/b><span data-contrast=\"auto\">.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Unlike other conferences that focus on specific industries or software, INFORMS Analytics+ is the perfect place to build connections with peers, fellow industry leaders, and potential collaborators. In addition, attendees are invited to\u202f<\/span><b><span data-contrast=\"auto\">celebrate the<\/span><\/b><span data-contrast=\"auto\">\u202f<\/span><b><span data-contrast=\"auto\">tremendous economic and social impact of analytics<\/span><\/b><span data-contrast=\"auto\">\u202f<\/span><b><span data-contrast=\"auto\">through global competitions<\/span><\/b><span data-contrast=\"auto\">\u202fsuch as the world-renowned Franz Edelman Award, Daniel H. Wagner Prize,\u202fUPS George D. Smith Prize, Early Career Practitioner Award,\u202fand Innovative Applications in Analytics Award.\u202f<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>    <\/div>\n<\/div>\n<!-- \/module text --><!-- module text -->\n<div  class=\"module module-text tb_21pw350   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <p><!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-3f5df9be-7d17-4823-b695-6d77eee70095\"><span class=\"hs-cta-node hs-cta-3f5df9be-7d17-4823-b695-6d77eee70095\" id=\"hs-cta-3f5df9be-7d17-4823-b695-6d77eee70095\"><!--[if lte IE 8]&gt;--><\/p>\n<div id=\"hs-cta-ie-element\"><\/div>\n<p><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/3449182\/3f5df9be-7d17-4823-b695-6d77eee70095\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"hs-cta-img\" id=\"hs-cta-img-3f5df9be-7d17-4823-b695-6d77eee70095\" style=\"border-width:0px\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/3449182\/3f5df9be-7d17-4823-b695-6d77eee70095.png\" alt=\"\u00a0 View the Quick Reference Guide\" \/><\/a><\/span> hbspt.cta.load(3449182, &#8216;3f5df9be-7d17-4823-b695-6d77eee70095&#8217;, {&#8220;useNewLoader&#8221;:&#8221;true&#8221;,&#8221;region&#8221;:&#8221;na1&#8243;}); <\/span><!-- end HubSpot Call-to-Action Code --><\/p>\n    <\/div>\n<\/div>\n<!-- \/module text --><!-- module text -->\n<div  class=\"module module-text tb_anp845   \" data-lazy=\"1\" id=\"keynote\">\n        <div  class=\"tb_text_wrap\">\n        <h2 style=\"text-align: left\">Keynote Speakers<\/h2>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                    <\/div>\n                <div  data-lazy=\"1\" class=\"module_subrow themify_builder_sub_row tf_w col_align_top tb_col_count_2 tb_6w3p45\">\n                <div  data-lazy=\"1\" class=\"module_column sub_column col3-1 tb_60sk45 first\">\n                    <!-- module image -->\n<div  class=\"module module-image tb_qlds45 image-top drop-shadow bordered  tf_mw\" data-lazy=\"1\">\n        <div class=\"image-wrap tf_rel tf_mw\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"625\" src=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/10\/Cassie_03.jpg\" class=\"wp-post-image wp-image-6919\" title=\"Cassie_03\" alt=\"Cassie_03\" srcset=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/10\/Cassie_03.jpg 500w, https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/10\/Cassie_03-240x300.jpg 240w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/>    \n        <\/div>\n    <!-- \/image-wrap -->\n    \n        <\/div>\n<!-- \/module image -->        <\/div>\n                    <div  data-lazy=\"1\" class=\"module_column sub_column col3-2 tb_h2zp45 last\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_2dtq45   \" data-lazy=\"1\" id=\"kozyrkov\">\n        <div  class=\"tb_text_wrap\">\n        <h3 style=\"text-align: left\">Cassie Kozyrkov<\/h3>\n<p style=\"text-align: left\">CEO, Kozyr<\/p>    <\/div>\n<\/div>\n<!-- \/module text --><!-- module accordion -->\n<div  class=\"module module-accordion tb_opmx45 \" data-behavior=\"toggle\" data-lazy=\"1\">\n    \n    <ul class=\"ui module-accordion  shadow tb_default_color\">\n            <li class=\"builder-accordion-active\">\n            <div class=\"accordion-title tf_rel\">\n                <a href=\"#acc-opmx45-0\" class=\"tb_title_accordion\" aria-controls=\"acc-opmx45-0-content\" aria-expanded=\"true\">\n                    <i class=\"accordion-icon tf_hide\"><svg  class=\"tf_fa tf-ti-plus\" aria-hidden=\"true\"><use href=\"#tf-ti-plus\"><\/use><\/svg><\/i>                    <i class=\"accordion-active-icon\"><svg  class=\"tf_fa tf-ti-minus\" aria-hidden=\"true\"><use href=\"#tf-ti-minus\"><\/use><\/svg><\/i>                    <span class=\"accordion-title-wrap\">The Future is AI-First: Are You Ready to Lead?<\/span>                <\/a>\n            <\/div><!-- .accordion-title -->\n            <div id=\"acc-opmx45-0-content\" data-id=\"acc-opmx45-0\" aria-hidden=\"false\" class=\"accordion-content tf_clearfix\">\n                        <div  data-lazy=\"1\" class=\"module_subrow themify_builder_sub_row tf_w col_align_top tb_col_count_1 tb_e3c9553\">\n                <div  data-lazy=\"1\" class=\"module_column sub_column tb_xywo553 first\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_cwsc553   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <p>What happens when AI becomes faster at solving problems than humans are at defining them? As leaders lean on AI for answers, are we losing the deeper understanding that comes from wrestling with the questions? What does this shift mean for data scientists and analytics professionals, whose work shapes the possibilities and risks of these systems? In a world where tools outpace thought, how do we ensure that organizations can adopt AI responsibly and steer it effectively? This talk will challenge\u00a0us to reimagine what it means to lead in the age of AI.<\/p>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                    <\/div>\n                    <\/div><!-- .accordion-content -->\n        <\/li>\n            <li>\n            <div class=\"accordion-title tf_rel\">\n                <a href=\"#acc-opmx45-1\" class=\"tb_title_accordion\" aria-controls=\"acc-opmx45-1-content\" aria-expanded=\"false\">\n                    <i class=\"accordion-icon\"><svg  class=\"tf_fa tf-ti-plus\" aria-hidden=\"true\"><use href=\"#tf-ti-plus\"><\/use><\/svg><\/i>                    <i class=\"accordion-active-icon tf_hide\"><svg  class=\"tf_fa tf-ti-minus\" aria-hidden=\"true\"><use href=\"#tf-ti-minus\"><\/use><\/svg><\/i>                    <span class=\"accordion-title-wrap\">Bio<\/span>                <\/a>\n            <\/div><!-- .accordion-title -->\n            <div id=\"acc-opmx45-1-content\" data-id=\"acc-opmx45-1\" aria-hidden=\"true\" class=\"accordion-content tf_hide tf_clearfix\">\n                        <div  data-lazy=\"1\" class=\"module_subrow themify_builder_sub_row tf_w col_align_top tb_col_count_1 tb_fj8i553\">\n                <div  data-lazy=\"1\" class=\"module_column sub_column tb_2o3b553 first\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_sj00553   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <p class=\"preFade fadeIn\">Cassie Kozyrkov, CEO of Kozyr, is a renowned leader in artificial intelligence. She is best known for founding the field of Decision Intelligence and serving as Google\u2019s first Chief Decision Scientist, where she led the charge in Google\u2019s transformation into an AI-first company.\u00a0\u00a0<\/p>\n<p class=\"preFade fadeIn\">Today, Cassie is a sought-after AI advisor and speaker who has transformed how organizations like Gucci, NASA, Spotify, Meta, Salesforce, and GSK approach AI strategy. Passionate about elevating human potential through the responsible adoption of complex technology, she also serves on multiple advisory boards and is an investor in emerging product companies.<\/p>\n<p class=\"preFade fadeIn\">Her influence on Google\u2019s culture is legendary; no matter how big the auditorium, Google had to use lotteries to manage the demand to participate in one of her live workshops. Her work, which included personally training over 20,000 Googlers in AI and data-driven decision-making, impacted more than 500 company initiatives.<\/p>\n<p class=\"preFade fadeIn\">Combining deep technical knowledge with theater-trained charisma, Cassie is a captivating keynote speaker with the rare ability to make complex concepts accessible, engaging, and actionable for executive and general audiences alike. Her humor, wit, and vivid analogies ensure that people of all stripes leave her talks inspired and equipped to drive innovation. Cassie has delighted live audiences in more than 40 countries and on all seven continents, including stages at the United Nations, World Economic Forum, Web Summit, and SXSW.<\/p>\n<p class=\"preFade fadeIn\">Cassie has appeared on the cover of Forbes AI and featured in Harvard Business Review,<\/p>\n<p class=\"preFade fadeIn\">Fortune, Fast Company, WIRED, Success, Entrepreneur, as well as a recent documentary on the AI revolution. Her online courses and more than 200+ published articles have reached millions and cemented her position as a LinkedIn Top Voice and the #1 Writer in AI on Medium for many years. She is followed by more than 20,000 CxOs.<\/p>\n<p class=\"preFade fadeIn\">Hailing from South Africa, Cassie began her undergraduate studies at the age of 15 at Nelson Mandela University and earned degrees in economics, mathematical statistics, psychology and neuroscience from the University of Chicago, NCSU, and Duke University, which honored her as a Few-Glasson Distinguished Alumna for her significant contributions to the fields of AI and Decision Intelligence. \u00a0She is a guest lecturer to executive MBA students in Harvard Business school.<\/p>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                    <\/div>\n                    <\/div><!-- .accordion-content -->\n        <\/li>\n        <\/ul>\n\n<\/div><!-- \/module accordion --><!-- module image -->\n<div  class=\"module module-image tb_19j2519 image-center   tf_mw\" data-lazy=\"1\">\n        <div class=\"image-wrap tf_rel tf_mw\">\n            <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/12\/Roundtable_Logo_Web_Full_Color-300x64.jpg\" width=\"300\" height=\"64\" class=\"wp-post-image wp-image-7650\" title=\"Roundtable_Logo_Web_Full_Color\" alt=\"Roundtable_Logo_Web_Full_Color\" srcset=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/12\/Roundtable_Logo_Web_Full_Color-300x64.jpg 300w, https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/12\/Roundtable_Logo_Web_Full_Color-250x52.jpg 250w, https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/12\/Roundtable_Logo_Web_Full_Color.jpg 400w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>    \n        <\/div>\n    <!-- \/image-wrap -->\n    \n        <\/div>\n<!-- \/module image -->        <\/div>\n                    <\/div>\n                <div  data-lazy=\"1\" class=\"module_subrow themify_builder_sub_row tf_w col_align_top tb_col_count_2 tb_6lim25\">\n                <div  data-lazy=\"1\" class=\"module_column sub_column col3-1 tb_0j8g25 first\">\n                    <!-- module image -->\n<div  class=\"module module-image tb_cszj25 image-top drop-shadow bordered  tf_mw\" data-lazy=\"1\">\n        <div class=\"image-wrap tf_rel tf_mw\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"625\" src=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/11\/Dick_den_Hertog.jpg\" class=\"wp-post-image wp-image-7039\" title=\"Dick_den_Hertog\" alt=\"Dick den Hertog\" srcset=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/11\/Dick_den_Hertog.jpg 500w, https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/11\/Dick_den_Hertog-240x300.jpg 240w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/>    \n        <\/div>\n    <!-- \/image-wrap -->\n    \n        <\/div>\n<!-- \/module image -->        <\/div>\n                    <div  data-lazy=\"1\" class=\"module_column sub_column col3-2 tb_ad0x25 last\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_c06926   \" data-lazy=\"1\" id=\"hertog\">\n        <div  class=\"tb_text_wrap\">\n        <h3 style=\"text-align: left\">Dick den Hertog<\/h3>\n<p style=\"text-align: left\">Professor of Operations Research, University of Amsterdam<\/p>    <\/div>\n<\/div>\n<!-- \/module text --><!-- module accordion -->\n<div  class=\"module module-accordion tb_sbdv26 \" data-behavior=\"toggle\" data-lazy=\"1\">\n    \n    <ul class=\"ui module-accordion  shadow tb_default_color\">\n            <li class=\"builder-accordion-active\">\n            <div class=\"accordion-title tf_rel\">\n                <a href=\"#acc-sbdv26-0\" class=\"tb_title_accordion\" aria-controls=\"acc-sbdv26-0-content\" aria-expanded=\"true\">\n                    <i class=\"accordion-icon tf_hide\"><svg  class=\"tf_fa tf-ti-plus\" aria-hidden=\"true\"><use href=\"#tf-ti-plus\"><\/use><\/svg><\/i>                    <i class=\"accordion-active-icon\"><svg  class=\"tf_fa tf-ti-minus\" aria-hidden=\"true\"><use href=\"#tf-ti-minus\"><\/use><\/svg><\/i>                    <span class=\"accordion-title-wrap\">Analytics for a Better World<\/span>                <\/a>\n            <\/div><!-- .accordion-title -->\n            <div id=\"acc-sbdv26-0-content\" data-id=\"acc-sbdv26-0\" aria-hidden=\"false\" class=\"accordion-content tf_clearfix\">\n                        <div  data-lazy=\"1\" class=\"module_subrow themify_builder_sub_row tf_w col_align_top tb_col_count_1 tb_vibm553\">\n                <div  data-lazy=\"1\" class=\"module_column sub_column tb_xqj4553 first\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_b11a553   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <p>This keynote will showcase the transformative potential of analytics in enabling non-governmental organizations (NGOs) to make a greater impact on the UN&#8217;s Sustainable Development Goals (SDGs). The <strong>Analytics for a Better World Institute<\/strong> (<a href=\"https:\/\/analyticsbetterworld.org\/\">https:\/\/analyticsbetterworld.org\/<\/a>) harnesses and advances cutting-edge analytics techniques to unlock this potential. Through real-world applications, this keynote will illustrate how data-driven solutions are revolutionizing humanitarian and environmental efforts, including:<\/p>\n<ol>\n<li>The <strong>optimization of the food supply chain for the World Food Programme (WFP)<\/strong>. By leveraging advanced optimization models, WFP is now able to deliver critical food aid to millions more people.<\/li>\n<li>An innovative <strong>optimization model for The Ocean Cleanup<\/strong> that strategically steers their vessels to accelerate the removal of plastic from the world&#8217;s oceans, contributing to the fight against marine pollution.<\/li>\n<li>Innovative projects to <strong>optimize geospatial accessibility to healthcare services<\/strong>, such as optimizing primary healthcare facility locations in Timor-Leste, determining stroke center placements in Vietnam, planning COVID-19 test centers in Nepal, and identifying ideal water well sites in Sudan. These efforts are driven by collaborations with leading organizations such as the World Bank, World Health Organization, Amref, and the American Red Cross.<\/li>\n<\/ol>\n<p>In addition to presenting these impactful projects, this keynote will touch on the novel research challenges they have sparked, some of which remain open and ripe for exploration. Critical enablers for analytics to achieve meaningful, scalable impact within the NGO sector will be discussed, setting the stage for further innovation and collaboration.<\/p>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                    <\/div>\n                    <\/div><!-- .accordion-content -->\n        <\/li>\n            <li>\n            <div class=\"accordion-title tf_rel\">\n                <a href=\"#acc-sbdv26-1\" class=\"tb_title_accordion\" aria-controls=\"acc-sbdv26-1-content\" aria-expanded=\"false\">\n                    <i class=\"accordion-icon\"><svg  class=\"tf_fa tf-ti-plus\" aria-hidden=\"true\"><use href=\"#tf-ti-plus\"><\/use><\/svg><\/i>                    <i class=\"accordion-active-icon tf_hide\"><svg  class=\"tf_fa tf-ti-minus\" aria-hidden=\"true\"><use href=\"#tf-ti-minus\"><\/use><\/svg><\/i>                    <span class=\"accordion-title-wrap\">Bio<\/span>                <\/a>\n            <\/div><!-- .accordion-title -->\n            <div id=\"acc-sbdv26-1-content\" data-id=\"acc-sbdv26-1\" aria-hidden=\"true\" class=\"accordion-content tf_hide tf_clearfix\">\n                        <div  data-lazy=\"1\" class=\"module_subrow themify_builder_sub_row tf_w col_align_top tb_col_count_1 tb_ttma553\">\n                <div  data-lazy=\"1\" class=\"module_column sub_column tb_81g4553 first\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_bz1b553   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <p>Dick den Hertog is professor of Operations Research at University of Amsterdam. His research interests cover various fields in prescriptive analytics, in particular linear and nonlinear optimization. In recent years, his main focus has been on robust optimization, and recently he started research on Optimization with Machine Learning. He is also active in applying the theory in real-life applications. In particular, he is interested in applications that contribute to a better society. He received the INFORMS Franz Edelman Award twice: in 2013 for his research on optimal flood protection, and in 2021 for his research on optimizing the food supply chain for the UN World Food Programme. He has been Visiting Professor at MIT for several years now. He is Science-to-Impact Director of the Analytics for a Better World Institute, that he co-founded in 2022.<\/p>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                    <\/div>\n                    <\/div><!-- .accordion-content -->\n        <\/li>\n        <\/ul>\n\n<\/div><!-- \/module accordion --><!-- module image -->\n<div  class=\"module module-image tb_jn01111 image-center   tf_mw\" data-lazy=\"1\">\n        <div class=\"image-wrap tf_rel tf_mw\">\n            <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2025\/01\/Analytics-Society-1024x409-250x98.jpg\" width=\"250\" height=\"98\" class=\"wp-post-image wp-image-7792\" title=\"Analytics Society\" alt=\"Analytics Society\" srcset=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2025\/01\/Analytics-Society-1024x409-250x97.jpg 250w, 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href=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/tracks\/#analytics-ecosystem\">\n\t\t<span class=\"track-row-left\">\n\t\t\t<span class=\"track-icon-container\">\n\t\t\t\t<span class=\"track-icon\">\n\t\t\t\t\t<svg class=\"tf_fa tf-fas-atom\" aria-hidden=\"true\"><use href=\"#tf-fas-atom\"><\/use><\/svg>\n\t\t\t\t<\/span>\n\t\t\t<\/span>\n\t\t<\/span>\n\t\t<span class=\"track-row-right\">\n\t\t\t<span class=\"track-name\">The Analytics Ecosystem<\/span>\n\t\t<\/span>\n\t<\/a>\t<a class=\"track-row\" href=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/tracks\/#analytics-in-practice\">\n\t\t<span class=\"track-row-left\">\n\t\t\t<span class=\"track-icon-container\">\n\t\t\t\t<span class=\"track-icon\">\n\t\t\t\t\t<svg class=\"tf_fa tf-fas-signal\" aria-hidden=\"true\"><use href=\"#tf-fas-signal\"><\/use><\/svg>\n\t\t\t\t<\/span>\n\t\t\t<\/span>\n\t\t<\/span>\n\t\t<span class=\"track-row-right\">\n\t\t\t<span class=\"track-name\">Analytics in Practice<\/span>\n\t\t<\/span>\n\t<\/a>\t<a class=\"track-row\" href=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/tracks\/#analytics-leadership\">\n\t\t<span class=\"track-row-left\">\n\t\t\t<span class=\"track-icon-container\">\n\t\t\t\t<span class=\"track-icon\">\n\t\t\t\t\t<svg class=\"tf_fa tf-fas-compass\" aria-hidden=\"true\"><use href=\"#tf-fas-compass\"><\/use><\/svg>\n\t\t\t\t<\/span>\n\t\t\t<\/span>\n\t\t<\/span>\n\t\t<span class=\"track-row-right\">\n\t\t\t<span class=\"track-name\">Analytics Leadership<\/span>\n\t\t<\/span>\n\t<\/a>\t<a class=\"track-row\" href=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/tracks\/#analytics-process\">\n\t\t<span class=\"track-row-left\">\n\t\t\t<span class=\"track-icon-container\">\n\t\t\t\t<span class=\"track-icon\">\n\t\t\t\t\t<svg class=\"tf_fa tf-fas-sync\" aria-hidden=\"true\"><use href=\"#tf-fas-sync\"><\/use><\/svg>\n\t\t\t\t<\/span>\n\t\t\t<\/span>\n\t\t<\/span>\n\t\t<span class=\"track-row-right\">\n\t\t\t<span class=\"track-name\">Analytics Process<\/span>\n\t\t<\/span>\n\t<\/a>\t<a class=\"track-row\" href=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/tracks\/#business-operations--administration\">\n\t\t<span class=\"track-row-left\">\n\t\t\t<span class=\"track-icon-container\">\n\t\t\t\t<span class=\"track-icon\">\n\t\t\t\t\t<svg class=\"tf_fa tf-fas-money-check-alt\" aria-hidden=\"true\"><use href=\"#tf-fas-money-check-alt\"><\/use><\/svg>\n\t\t\t\t<\/span>\n\t\t\t<\/span>\n\t\t<\/span>\n\t\t<span class=\"track-row-right\">\n\t\t\t<span class=\"track-name\">Business Operations &#038; Administration<\/span>\n\t\t<\/span>\n\t<\/a>\t<a class=\"track-row\" href=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/tracks\/#critical-skills\">\n\t\t<span class=\"track-row-left\">\n\t\t\t<span class=\"track-icon-container\">\n\t\t\t\t<span class=\"track-icon\">\n\t\t\t\t\t<svg class=\"tf_fa tf-fas-brain\" aria-hidden=\"true\"><use href=\"#tf-fas-brain\"><\/use><\/svg>\n\t\t\t\t<\/span>\n\t\t\t<\/span>\n\t\t<\/span>\n\t\t<span class=\"track-row-right\">\n\t\t\t<span class=\"track-name\">Critical Skills<\/span>\n\t\t<\/span>\n\t<\/a>\t<a class=\"track-row\" href=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/tracks\/#decision-analytics\">\n\t\t<span class=\"track-row-left\">\n\t\t\t<span class=\"track-icon-container\">\n\t\t\t\t<span class=\"track-icon\">\n\t\t\t\t\t<svg class=\"tf_fa tf-fas-chart-line\" aria-hidden=\"true\"><use href=\"#tf-fas-chart-line\"><\/use><\/svg>\n\t\t\t\t<\/span>\n\t\t\t<\/span>\n\t\t<\/span>\n\t\t<span class=\"track-row-right\">\n\t\t\t<span class=\"track-name\">Decision Analytics<\/span>\n\t\t<\/span>\n\t<\/a>\t<a class=\"track-row\" href=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/tracks\/#edelman-competition\">\n\t\t<span class=\"track-row-left\">\n\t\t\t<span class=\"track-icon-container\">\n\t\t\t\t<span class=\"track-icon\">\n\t\t\t\t\t<svg class=\"tf_fa tf-fas-trophy\" aria-hidden=\"true\"><use href=\"#tf-fas-trophy\"><\/use><\/svg>\n\t\t\t\t<\/span>\n\t\t\t<\/span>\n\t\t<\/span>\n\t\t<span class=\"track-row-right\">\n\t\t\t<span class=\"track-name\">Edelman Competition<\/span>\n\t\t<\/span>\n\t<\/a>\t<a class=\"track-row\" href=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/tracks\/#emerging-analytics\">\n\t\t<span class=\"track-row-left\">\n\t\t\t<span class=\"track-icon-container\">\n\t\t\t\t<span class=\"track-icon\">\n\t\t\t\t\t<svg class=\"tf_fa tf-fas-globe-europe\" aria-hidden=\"true\"><use href=\"#tf-fas-globe-europe\"><\/use><\/svg>\n\t\t\t\t<\/span>\n\t\t\t<\/span>\n\t\t<\/span>\n\t\t<span class=\"track-row-right\">\n\t\t\t<span class=\"track-name\">Emerging Analytics<\/span>\n\t\t<\/span>\n\t<\/a>\t<a class=\"track-row\" href=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/tracks\/#game-theory--strategy\">\n\t\t<span class=\"track-row-left\">\n\t\t\t<span class=\"track-icon-container\">\n\t\t\t\t<span class=\"track-icon\">\n\t\t\t\t\t<svg class=\"tf_fa tf-fas-chess\" aria-hidden=\"true\"><use href=\"#tf-fas-chess\"><\/use><\/svg>\n\t\t\t\t<\/span>\n\t\t\t<\/span>\n\t\t<\/span>\n\t\t<span class=\"track-row-right\">\n\t\t\t<span class=\"track-name\">Game Theory &#038; Strategy<\/span>\n\t\t<\/span>\n\t<\/a>\t<a class=\"track-row\" href=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/tracks\/#implementing-analytics\">\n\t\t<span class=\"track-row-left\">\n\t\t\t<span class=\"track-icon-container\">\n\t\t\t\t<span class=\"track-icon\">\n\t\t\t\t\t<svg class=\"tf_fa tf-fas-bullseye\" aria-hidden=\"true\"><use href=\"#tf-fas-bullseye\"><\/use><\/svg>\n\t\t\t\t<\/span>\n\t\t\t<\/span>\n\t\t<\/span>\n\t\t<span class=\"track-row-right\">\n\t\t\t<span class=\"track-name\">Implementing Analytics<\/span>\n\t\t<\/span>\n\t<\/a>\t<a class=\"track-row\" href=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/tracks\/#informs-prizes-amp;-special-sessions\">\n\t\t<span class=\"track-row-left\">\n\t\t\t<span class=\"track-icon-container\">\n\t\t\t\t<span class=\"track-icon\">\n\t\t\t\t\t<svg class=\"tf_fa tf-fas-award\" aria-hidden=\"true\"><use href=\"#tf-fas-award\"><\/use><\/svg>\n\t\t\t\t<\/span>\n\t\t\t<\/span>\n\t\t<\/span>\n\t\t<span class=\"track-row-right\">\n\t\t\t<span class=\"track-name\">INFORMS Prizes &amp; Special Sessions<\/span>\n\t\t<\/span>\n\t<\/a>\t<a class=\"track-row\" href=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/tracks\/#logistics\">\n\t\t<span class=\"track-row-left\">\n\t\t\t<span class=\"track-icon-container\">\n\t\t\t\t<span class=\"track-icon\">\n\t\t\t\t\t<svg class=\"tf_fa tf-fas-shipping-fast\" aria-hidden=\"true\"><use href=\"#tf-fas-shipping-fast\"><\/use><\/svg>\n\t\t\t\t<\/span>\n\t\t\t<\/span>\n\t\t<\/span>\n\t\t<span class=\"track-row-right\">\n\t\t\t<span class=\"track-name\">Logistics<\/span>\n\t\t<\/span>\n\t<\/a>\t<a class=\"track-row\" href=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/tracks\/#machine-learning-amp;-ai\">\n\t\t<span class=\"track-row-left\">\n\t\t\t<span class=\"track-icon-container\">\n\t\t\t\t<span class=\"track-icon\">\n\t\t\t\t\t<svg class=\"tf_fa tf-fas-database\" aria-hidden=\"true\"><use href=\"#tf-fas-database\"><\/use><\/svg>\n\t\t\t\t<\/span>\n\t\t\t<\/span>\n\t\t<\/span>\n\t\t<span class=\"track-row-right\">\n\t\t\t<span class=\"track-name\">Machine Learning &amp; AI<\/span>\n\t\t<\/span>\n\t<\/a>\t<a class=\"track-row\" href=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/tracks\/#optimization\">\n\t\t<span class=\"track-row-left\">\n\t\t\t<span class=\"track-icon-container\">\n\t\t\t\t<span class=\"track-icon\">\n\t\t\t\t\t<svg class=\"tf_fa tf-fas-wrench\" aria-hidden=\"true\"><use href=\"#tf-fas-wrench\"><\/use><\/svg>\n\t\t\t\t<\/span>\n\t\t\t<\/span>\n\t\t<\/span>\n\t\t<span class=\"track-row-right\">\n\t\t\t<span class=\"track-name\">Optimization<\/span>\n\t\t<\/span>\n\t<\/a>\t<a class=\"track-row\" href=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/tracks\/#predictive-analytics-with-aiml\">\n\t\t<span class=\"track-row-left\">\n\t\t\t<span class=\"track-icon-container\">\n\t\t\t\t<span class=\"track-icon\">\n\t\t\t\t\t<svg class=\"tf_fa tf-fas-robot\" aria-hidden=\"true\"><use href=\"#tf-fas-robot\"><\/use><\/svg>\n\t\t\t\t<\/span>\n\t\t\t<\/span>\n\t\t<\/span>\n\t\t<span class=\"track-row-right\">\n\t\t\t<span class=\"track-name\">Predictive Analytics with AI\/ML<\/span>\n\t\t<\/span>\n\t<\/a>\t<a class=\"track-row\" href=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/tracks\/#supply-chain\">\n\t\t<span class=\"track-row-left\">\n\t\t\t<span class=\"track-icon-container\">\n\t\t\t\t<span class=\"track-icon\">\n\t\t\t\t\t<svg class=\"tf_fa tf-fas-\" aria-hidden=\"true\"><use href=\"#tf-fas-\"><\/use><\/svg>\n\t\t\t\t<\/span>\n\t\t\t<\/span>\n\t\t<\/span>\n\t\t<span class=\"track-row-right\">\n\t\t\t<span class=\"track-name\">Supply Chain<\/span>\n\t\t<\/span>\n\t<\/a>\t<a class=\"track-row\" href=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/tracks\/#supply-chain-analytics\">\n\t\t<span class=\"track-row-left\">\n\t\t\t<span class=\"track-icon-container\">\n\t\t\t\t<span class=\"track-icon\">\n\t\t\t\t\t<svg class=\"tf_fa tf-fas-truck-moving\" aria-hidden=\"true\"><use href=\"#tf-fas-truck-moving\"><\/use><\/svg>\n\t\t\t\t<\/span>\n\t\t\t<\/span>\n\t\t<\/span>\n\t\t<span class=\"track-row-right\">\n\t\t\t<span class=\"track-name\">Supply Chain Analytics<\/span>\n\t\t<\/span>\n\t<\/a>\t<a class=\"track-row\" href=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/tracks\/#technology-showcases\">\n\t\t<span class=\"track-row-left\">\n\t\t\t<span class=\"track-icon-container\">\n\t\t\t\t<span class=\"track-icon\">\n\t\t\t\t\t<svg class=\"tf_fa tf-fas-laptop-code\" aria-hidden=\"true\"><use href=\"#tf-fas-laptop-code\"><\/use><\/svg>\n\t\t\t\t<\/span>\n\t\t\t<\/span>\n\t\t<\/span>\n\t\t<span class=\"track-row-right\">\n\t\t\t<span class=\"track-name\">Technology Showcases<\/span>\n\t\t<\/span>\n\t<\/a>\n\t\t<a class=\"view-all-tracks\" href=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/tracks\/\">View All Tracks<\/a>\n\t<\/div><!-- .tracks-list -->    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                        <\/div>\n        <\/div>\n                        <div  data-css_id=\"5t8v436\" id=\"numbers\" data-lazy=\"1\" class=\"module_row themify_builder_row fullwidth_row_container tb_5t8v436 tf_w\" data-tbfullwidthvideo=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/04\/digital-data-bg.mp4\">\n                        <div class=\"row_inner col_align_top tb_col_count_4 tf_box tf_rel\">\n                        <div  data-lazy=\"1\" class=\"module_column tb-column col4-1 tb_kjzd436 first\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_1l1j436   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <h4 style=\"text-align: center\"><strong>700+<\/strong><\/h4>\n<p style=\"text-align: center\"><span style=\"color: #ffffff\"><strong>Participants\u00a0<\/strong><\/span><\/p>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                    <div  data-lazy=\"1\" class=\"module_column tb-column col4-1 tb_qci7437\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_neot659   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <h4 style=\"text-align: center\"><strong>16<\/strong><\/h4>\n<p style=\"text-align: center\"><span style=\"color: #ffffff\"><strong>Tracks<\/strong><\/span><\/p>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                    <div  data-lazy=\"1\" class=\"module_column tb-column col4-1 tb_amop437\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_wcse400   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <h4 style=\"text-align: center\"><strong>60+ <\/strong><\/h4>\n<p style=\"text-align: center\"><span style=\"color: #ffffff\"><strong>Hours of Content<\/strong><\/span><\/p>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                    <div  data-lazy=\"1\" class=\"module_column tb-column col4-1 tb_xku9437 last\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_q82m501   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <h4 style=\"text-align: center\"><strong>75+<\/strong><\/h4>\n<p style=\"text-align: center\"><span style=\"color: #ffffff\"><strong>Speakers\u00a0<\/strong><\/span><\/p>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                        <\/div>\n        <\/div>\n                        <div  data-anchor=\"interest\" data-css_id=\"787n801\" id=\"updates\" data-lazy=\"1\" class=\"module_row themify_builder_row fullwidth_row_container tb_has_section tb_section-interest tb_787n801 tf_w\">\n            <span  class=\"builder_row_cover tf_abs\" data-lazy=\"1\" id=\"updates\"><\/span>            <div class=\"row_inner col_align_top tb_col_count_1 tf_box tf_rel\">\n                        <div  data-lazy=\"1\" class=\"module_column tb-column col-full tb_opxy801 first\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_epfp21   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <h2>Interested in learning more?<\/h2>\n<p>Sign up to receive email updates when new information becomes available.<\/p>\n<p><br \/>\n  hbspt.forms.create({\n    region: &#8220;na1&#8221;,\n    portalId: &#8220;3449182&#8221;,\n    formId: &#8220;6f99d69c-de4b-4dd0-9870-d91e0f704bda&#8221;\n  });\n<\/p>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                        <\/div>\n        <\/div>\n        <\/div>\n<!--\/themify_builder_content-->","protected":false},"excerpt":{"rendered":"","protected":false},"author":46,"featured_media":6925,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"class_list":["post-5","page","type-page","status-publish","has-post-thumbnail","hentry","has-post-title","has-post-date","has-post-category","has-post-tag","has-post-comment","has-post-author",""],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.0 (Yoast SEO v26.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>2025 INFORMS Analytics+ Conference<\/title>\n<meta name=\"description\" content=\"From April 6-8 in Indianapolis, 700+ analytics professionals, industry leaders, and innovators will gather for 3 days of learning and networking at the 2025 INFORMS Analytics+ Conference. This event unites the best minds in analytics and data science to tackle pressing business challenges and discover new applied mathematical solutions driving innovation across industries.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2025 INFORMS Analytics+ Conference\" \/>\n<meta property=\"og:description\" content=\"From April 6-8 in Indianapolis, 700+ analytics professionals, industry leaders, and innovators will gather for 3 days of learning and networking at the 2025 INFORMS Analytics+ Conference. 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For over 20 years, this event has united the best minds in analytics and data science to tackle pressing business challenges and discover new applied mathematical solutions driving innovation across industries.\u00a0<\/p> <p>The <b>Analytics+<\/b> theme reflects the dynamic, evolving nature of the field, offering a flexible platform to explore a wide range of topics. The \u201c+\u201d symbol represents both the potential for growth and the breadth of interdisciplinary opportunities, allowing the conference to adapt to the changing landscape of analytics. Whether refining traditional areas like <b>Analytics+ Supply Chain<\/b> or exploring new frontiers such as <b>Analytics+ AI\/ML<\/b>, <b>Analytics+ You<\/b>, and beyond, this theme underscores our commitment to continuously expanding the scope and impact of analytics.\u00a0<\/p>\n<h3 style=\"text-align: center\">A Peek at Analytics+<\/h3>\n[gallery ids=\"7707,7705,7703,7701,7700\"]\n<a href=\"#what-to-expect\"> <em style=\"color:#84bd00\" ><svg aria-hidden=\"true\"><use href=\"#tf-fas-chevron-down\"><\/use><\/svg><\/em> <\/a>\n<h2><strong>What to Expect at Analytics+<\/strong><\/h2> <p>Designed for analytics professionals and data scientists who want to empower organizations to make data-driven decisions,\u202fattendees will have access to more than <b>150 presentations<\/b> \u2013 including <b>daily keynote sessions<\/b> presented by industry experts \u2013 and panels across <b>more than a dozen tracks<\/b>.\u00a0<\/p> <p>Unlike other conferences that focus on specific industries or software, INFORMS Analytics+ is the perfect place to build connections with peers, fellow industry leaders, and potential collaborators. In addition, attendees are invited to\u202f<b>celebrate the<\/b>\u202f<b>tremendous economic and social impact of analytics<\/b>\u202f<b>through global competitions<\/b>\u202fsuch as the world-renowned Franz Edelman Award, Daniel H. Wagner Prize,\u202fUPS George D. Smith Prize, Early Career Practitioner Award,\u202fand Innovative Applications in Analytics Award.\u202f\u00a0<\/p>\n<p><\/p>\n<p><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/3449182\/3f5df9be-7d17-4823-b695-6d77eee70095\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" id=\"hs-cta-img-3f5df9be-7d17-4823-b695-6d77eee70095\" style=\"border-width:0px\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/3449182\/3f5df9be-7d17-4823-b695-6d77eee70095.png\" alt=\"\u00a0 View the Quick Reference Guide\" \/><\/a> hbspt.cta.load(3449182, '3f5df9be-7d17-4823-b695-6d77eee70095', {\"useNewLoader\":\"true\",\"region\":\"na1\"}); <\/p>\n<h2 style=\"text-align: left\">Keynote Speakers<\/h2>\n<img src=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/10\/Cassie_03.jpg\" title=\"Cassie_03\" alt=\"Cassie_03\" srcset=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/10\/Cassie_03.jpg 500w, https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/10\/Cassie_03-240x300.jpg 240w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>\n<h3 style=\"text-align: left\">Cassie Kozyrkov<\/h3> <p style=\"text-align: left\">CEO, Kozyr<\/p>\n<ul><li><h4>The Future is AI-First: Are You Ready to Lead?<\/h4><p>What happens when AI becomes faster at solving problems than humans are at defining them? As leaders lean on AI for answers, are we losing the deeper understanding that comes from wrestling with the questions? What does this shift mean for data scientists and analytics professionals, whose work shapes the possibilities and risks of these systems? In a world where tools outpace thought, how do we ensure that organizations can adopt AI responsibly and steer it effectively? This talk will challenge\u00a0us to reimagine what it means to lead in the age of AI.<\/p><\/li><li><h4>Bio<\/h4><p>Cassie Kozyrkov, CEO of Kozyr, is a renowned leader in artificial intelligence. She is best known for founding the field of Decision Intelligence and serving as Google\u2019s first Chief Decision Scientist, where she led the charge in Google\u2019s transformation into an AI-first company.\u00a0\u00a0<\/p> <p>Today, Cassie is a sought-after AI advisor and speaker who has transformed how organizations like Gucci, NASA, Spotify, Meta, Salesforce, and GSK approach AI strategy. Passionate about elevating human potential through the responsible adoption of complex technology, she also serves on multiple advisory boards and is an investor in emerging product companies.<\/p> <p>Her influence on Google\u2019s culture is legendary; no matter how big the auditorium, Google had to use lotteries to manage the demand to participate in one of her live workshops. Her work, which included personally training over 20,000 Googlers in AI and data-driven decision-making, impacted more than 500 company initiatives.<\/p> <p>Combining deep technical knowledge with theater-trained charisma, Cassie is a captivating keynote speaker with the rare ability to make complex concepts accessible, engaging, and actionable for executive and general audiences alike. Her humor, wit, and vivid analogies ensure that people of all stripes leave her talks inspired and equipped to drive innovation. Cassie has delighted live audiences in more than 40 countries and on all seven continents, including stages at the United Nations, World Economic Forum, Web Summit, and SXSW.<\/p> <p>Cassie has appeared on the cover of Forbes AI and featured in Harvard Business Review,<\/p> <p>Fortune, Fast Company, WIRED, Success, Entrepreneur, as well as a recent documentary on the AI revolution. Her online courses and more than 200+ published articles have reached millions and cemented her position as a LinkedIn Top Voice and the #1 Writer in AI on Medium for many years. She is followed by more than 20,000 CxOs.<\/p> <p>Hailing from South Africa, Cassie began her undergraduate studies at the age of 15 at Nelson Mandela University and earned degrees in economics, mathematical statistics, psychology and neuroscience from the University of Chicago, NCSU, and Duke University, which honored her as a Few-Glasson Distinguished Alumna for her significant contributions to the fields of AI and Decision Intelligence. \u00a0She is a guest lecturer to executive MBA students in Harvard Business school.<\/p><\/li><\/ul>\n<p>What happens when AI becomes faster at solving problems than humans are at defining them? As leaders lean on AI for answers, are we losing the deeper understanding that comes from wrestling with the questions? What does this shift mean for data scientists and analytics professionals, whose work shapes the possibilities and risks of these systems? In a world where tools outpace thought, how do we ensure that organizations can adopt AI responsibly and steer it effectively? This talk will challenge\u00a0us to reimagine what it means to lead in the age of AI.<\/p>\n<p>Cassie Kozyrkov, CEO of Kozyr, is a renowned leader in artificial intelligence. She is best known for founding the field of Decision Intelligence and serving as Google\u2019s first Chief Decision Scientist, where she led the charge in Google\u2019s transformation into an AI-first company.\u00a0\u00a0<\/p> <p>Today, Cassie is a sought-after AI advisor and speaker who has transformed how organizations like Gucci, NASA, Spotify, Meta, Salesforce, and GSK approach AI strategy. Passionate about elevating human potential through the responsible adoption of complex technology, she also serves on multiple advisory boards and is an investor in emerging product companies.<\/p> <p>Her influence on Google\u2019s culture is legendary; no matter how big the auditorium, Google had to use lotteries to manage the demand to participate in one of her live workshops. Her work, which included personally training over 20,000 Googlers in AI and data-driven decision-making, impacted more than 500 company initiatives.<\/p> <p>Combining deep technical knowledge with theater-trained charisma, Cassie is a captivating keynote speaker with the rare ability to make complex concepts accessible, engaging, and actionable for executive and general audiences alike. Her humor, wit, and vivid analogies ensure that people of all stripes leave her talks inspired and equipped to drive innovation. Cassie has delighted live audiences in more than 40 countries and on all seven continents, including stages at the United Nations, World Economic Forum, Web Summit, and SXSW.<\/p> <p>Cassie has appeared on the cover of Forbes AI and featured in Harvard Business Review,<\/p> <p>Fortune, Fast Company, WIRED, Success, Entrepreneur, as well as a recent documentary on the AI revolution. Her online courses and more than 200+ published articles have reached millions and cemented her position as a LinkedIn Top Voice and the #1 Writer in AI on Medium for many years. She is followed by more than 20,000 CxOs.<\/p> <p>Hailing from South Africa, Cassie began her undergraduate studies at the age of 15 at Nelson Mandela University and earned degrees in economics, mathematical statistics, psychology and neuroscience from the University of Chicago, NCSU, and Duke University, which honored her as a Few-Glasson Distinguished Alumna for her significant contributions to the fields of AI and Decision Intelligence. \u00a0She is a guest lecturer to executive MBA students in Harvard Business school.<\/p>\n<img src=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/12\/Roundtable_Logo_Web_Full_Color-300x64.jpg\" width=\"300\" height=\"64\" title=\"Roundtable_Logo_Web_Full_Color\" alt=\"Roundtable_Logo_Web_Full_Color\" srcset=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/12\/Roundtable_Logo_Web_Full_Color-300x64.jpg 300w, https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/12\/Roundtable_Logo_Web_Full_Color-250x52.jpg 250w, https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/12\/Roundtable_Logo_Web_Full_Color.jpg 400w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\n<img src=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/11\/Dick_den_Hertog.jpg\" title=\"Dick_den_Hertog\" alt=\"Dick den Hertog\" srcset=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/11\/Dick_den_Hertog.jpg 500w, https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/11\/Dick_den_Hertog-240x300.jpg 240w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>\n<h3 style=\"text-align: left\">Dick den Hertog<\/h3> <p style=\"text-align: left\">Professor of Operations Research, University of Amsterdam<\/p>\n<ul><li><h4>Analytics for a Better World<\/h4><p>This keynote will showcase the transformative potential of analytics in enabling non-governmental organizations (NGOs) to make a greater impact on the UN's Sustainable Development Goals (SDGs). The <strong>Analytics for a Better World Institute<\/strong> (<a href=\"https:\/\/analyticsbetterworld.org\/\">https:\/\/analyticsbetterworld.org\/<\/a>) harnesses and advances cutting-edge analytics techniques to unlock this potential. Through real-world applications, this keynote will illustrate how data-driven solutions are revolutionizing humanitarian and environmental efforts, including:<\/p> <ol> <li>The <strong>optimization of the food supply chain for the World Food Programme (WFP)<\/strong>. By leveraging advanced optimization models, WFP is now able to deliver critical food aid to millions more people.<\/li> <li>An innovative <strong>optimization model for The Ocean Cleanup<\/strong> that strategically steers their vessels to accelerate the removal of plastic from the world's oceans, contributing to the fight against marine pollution.<\/li> <li>Innovative projects to <strong>optimize geospatial accessibility to healthcare services<\/strong>, such as optimizing primary healthcare facility locations in Timor-Leste, determining stroke center placements in Vietnam, planning COVID-19 test centers in Nepal, and identifying ideal water well sites in Sudan. These efforts are driven by collaborations with leading organizations such as the World Bank, World Health Organization, Amref, and the American Red Cross.<\/li> <\/ol> <p>In addition to presenting these impactful projects, this keynote will touch on the novel research challenges they have sparked, some of which remain open and ripe for exploration. Critical enablers for analytics to achieve meaningful, scalable impact within the NGO sector will be discussed, setting the stage for further innovation and collaboration.<\/p><\/li><li><h4>Bio<\/h4><p>Dick den Hertog is professor of Operations Research at University of Amsterdam. His research interests cover various fields in prescriptive analytics, in particular linear and nonlinear optimization. In recent years, his main focus has been on robust optimization, and recently he started research on Optimization with Machine Learning. He is also active in applying the theory in real-life applications. In particular, he is interested in applications that contribute to a better society. He received the INFORMS Franz Edelman Award twice: in 2013 for his research on optimal flood protection, and in 2021 for his research on optimizing the food supply chain for the UN World Food Programme. He has been Visiting Professor at MIT for several years now. He is Science-to-Impact Director of the Analytics for a Better World Institute, that he co-founded in 2022.<\/p><\/li><\/ul>\n<p>This keynote will showcase the transformative potential of analytics in enabling non-governmental organizations (NGOs) to make a greater impact on the UN's Sustainable Development Goals (SDGs). The <strong>Analytics for a Better World Institute<\/strong> (<a href=\"https:\/\/analyticsbetterworld.org\/\">https:\/\/analyticsbetterworld.org\/<\/a>) harnesses and advances cutting-edge analytics techniques to unlock this potential. Through real-world applications, this keynote will illustrate how data-driven solutions are revolutionizing humanitarian and environmental efforts, including:<\/p> <ol> <li>The <strong>optimization of the food supply chain for the World Food Programme (WFP)<\/strong>. By leveraging advanced optimization models, WFP is now able to deliver critical food aid to millions more people.<\/li> <li>An innovative <strong>optimization model for The Ocean Cleanup<\/strong> that strategically steers their vessels to accelerate the removal of plastic from the world's oceans, contributing to the fight against marine pollution.<\/li> <li>Innovative projects to <strong>optimize geospatial accessibility to healthcare services<\/strong>, such as optimizing primary healthcare facility locations in Timor-Leste, determining stroke center placements in Vietnam, planning COVID-19 test centers in Nepal, and identifying ideal water well sites in Sudan. These efforts are driven by collaborations with leading organizations such as the World Bank, World Health Organization, Amref, and the American Red Cross.<\/li> <\/ol> <p>In addition to presenting these impactful projects, this keynote will touch on the novel research challenges they have sparked, some of which remain open and ripe for exploration. Critical enablers for analytics to achieve meaningful, scalable impact within the NGO sector will be discussed, setting the stage for further innovation and collaboration.<\/p>\n<p>Dick den Hertog is professor of Operations Research at University of Amsterdam. His research interests cover various fields in prescriptive analytics, in particular linear and nonlinear optimization. In recent years, his main focus has been on robust optimization, and recently he started research on Optimization with Machine Learning. He is also active in applying the theory in real-life applications. In particular, he is interested in applications that contribute to a better society. He received the INFORMS Franz Edelman Award twice: in 2013 for his research on optimal flood protection, and in 2021 for his research on optimizing the food supply chain for the UN World Food Programme. He has been Visiting Professor at MIT for several years now. He is Science-to-Impact Director of the Analytics for a Better World Institute, that he co-founded in 2022.<\/p>\n<img src=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2025\/01\/Analytics-Society-1024x409-250x98.jpg\" width=\"250\" height=\"98\" title=\"Analytics Society\" alt=\"Analytics Society\" srcset=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2025\/01\/Analytics-Society-1024x409-250x97.jpg 250w, https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2025\/01\/Analytics-Society-1024x409-240x95.jpg 240w, https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2025\/01\/Analytics-Society-1024x409-300x117.jpg 300w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\n<p>[tracks]<\/p>\n<h4 style=\"text-align: center\"><strong>700+<\/strong><\/h4> <p style=\"text-align: center\"><strong>Participants\u00a0<\/strong><\/p>\n<h4 style=\"text-align: center\"><strong>16<\/strong><\/h4> <p style=\"text-align: center\"><strong>Tracks<\/strong><\/p>\n<h4 style=\"text-align: center\"><strong>60+ <\/strong><\/h4> <p style=\"text-align: center\"><strong>Hours of Content<\/strong><\/p>\n<h4 style=\"text-align: center\"><strong>75+<\/strong><\/h4> <p style=\"text-align: center\"><strong>Speakers\u00a0<\/strong><\/p>\n<h2>Interested in learning more?<\/h2> <p>Sign up to receive email updates when new information becomes available.<\/p> <p><br \/> hbspt.forms.create({ region: \"na1\", portalId: \"3449182\", formId: \"6f99d69c-de4b-4dd0-9870-d91e0f704bda\" }); <\/p>","_links":{"self":[{"href":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/wp-json\/wp\/v2\/pages\/5","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/wp-json\/wp\/v2\/users\/46"}],"replies":[{"embeddable":true,"href":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/wp-json\/wp\/v2\/comments?post=5"}],"version-history":[{"count":505,"href":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/wp-json\/wp\/v2\/pages\/5\/revisions"}],"predecessor-version":[{"id":10102,"href":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/wp-json\/wp\/v2\/pages\/5\/revisions\/10102"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/wp-json\/wp\/v2\/media\/6925"}],"wp:attachment":[{"href":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/wp-json\/wp\/v2\/media?parent=5"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}