{"id":8693,"date":"2025-02-06T18:23:55","date_gmt":"2025-02-06T18:23:55","guid":{"rendered":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/?page_id=8693"},"modified":"2025-02-06T18:45:10","modified_gmt":"2025-02-06T18:45:10","slug":"optimization-direct","status":"publish","type":"page","link":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/exhibitors-sponsors\/exhibitors\/optimization-direct\/","title":{"rendered":"Optimization Direct"},"content":{"rendered":"\n
\n
\n
\n
\n \n
\n
\n \"Od_cmyk\" \n <\/div>\n \n \n <\/div>\n <\/div>\n
\n \n
\n
\n

Optimization Direct<\/a> is a US-UK company of independent experts in optimization.<\/p>\n

We have many years in the field and frequently speak at optimization industry events. Our background is in software development, consulting, and academia. We\u2019ve run optimization software businesses \u2013 creating the first integrated development environment for optimization.<\/p>\n

Our knowledge and experience working with end users with real-world problems gives us an unparalleled edge in developing optimization solutions.<\/p>\n

We recently developed ODHeuristics<\/a>; a new algorithm designed to run on modern multiprocessor machines. Many cores (24+ ideal) are exploited by the ODHeuristics engine to solve huge models with massive datasets \u2013 ideal for the big data area.
We work with many solvers and business partners, as well as technology and licensing partners with FICO, to market FICO XPRESS. We have integrated the ODH algorithm into FICO Xpress to create ODH|XPress which has proved to have amazing results. On large scale MIPs it provides good solutions and optimality measures that are often beyond the reach of traditional optimization methods.<\/p>\n

Our clients are in banking and finance, marketing optimization, data mining, supply chain, retail optimization, procurement, and decision analytics.<\/p>\n

If you have a complex, optimization problem it\u2019s highly likely that our experts can help you<\/a>.<\/p> <\/div>\n<\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n","protected":false},"excerpt":{"rendered":"

Optimization Direct is a US-UK company of independent experts in optimization. We have many years in the field and frequently speak at optimization industry events. Our background is in software development, consulting, and academia. We\u2019ve run optimization software businesses \u2013 creating the first integrated development environment for optimization. Our knowledge and experience working with end […]<\/p>\n","protected":false},"author":1001137,"featured_media":0,"parent":7058,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"class_list":["post-8693","page","type-page","status-publish","hentry","has-post-title","has-post-date","has-post-category","has-post-tag","has-post-comment","has-post-author",""],"acf":[],"yoast_head":"\nOptimization Direct - 2025 INFORMS Analytics+ Conference<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/exhibitors-sponsors\/exhibitors\/optimization-direct\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Optimization Direct\" \/>\n<meta property=\"og:description\" content=\"Optimization Direct is a US-UK company of independent experts in optimization. We have many years in the field and frequently speak at optimization industry events. Our background is in software development, consulting, and academia. We\u2019ve run optimization software businesses \u2013 creating the first integrated development environment for optimization. Our knowledge and experience working with end […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/exhibitors-sponsors\/exhibitors\/optimization-direct\/\" \/>\n<meta property=\"og:site_name\" content=\"2025 INFORMS Analytics+ Conference\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/INFORMSpage\/\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-06T18:45:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/10\/analyticsplus-logo.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"400\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@INFORMS\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/exhibitors-sponsors\/exhibitors\/optimization-direct\/\",\"url\":\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/exhibitors-sponsors\/exhibitors\/optimization-direct\/\",\"name\":\"Optimization Direct - 2025 INFORMS Analytics+ Conference\",\"isPartOf\":{\"@id\":\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/#website\"},\"datePublished\":\"2025-02-06T18:23:55+00:00\",\"dateModified\":\"2025-02-06T18:45:10+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/exhibitors-sponsors\/exhibitors\/optimization-direct\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/exhibitors-sponsors\/exhibitors\/optimization-direct\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/exhibitors-sponsors\/exhibitors\/optimization-direct\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Exhibiting & Sponsorship Opportunities\",\"item\":\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/exhibitors-sponsors\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Exhibitors\",\"item\":\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/exhibitors-sponsors\/exhibitors\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"Optimization Direct\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/#website\",\"url\":\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/\",\"name\":\"2025 INFORMS Analytics+ Conference\",\"description\":\"April 6-8, 2025\",\"publisher\":{\"@id\":\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/#organization\",\"name\":\"INFORMS\",\"url\":\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2022\/03\/INFORMS_Logo_full_color.jpg\",\"contentUrl\":\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2022\/03\/INFORMS_Logo_full_color.jpg\",\"width\":300,\"height\":72,\"caption\":\"INFORMS\"},\"image\":{\"@id\":\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/INFORMSpage\/\",\"https:\/\/x.com\/INFORMS\",\"http:\/\/instagram.com\/informs_orms\",\"https:\/\/www.linkedin.com\/groups\/82644\/profile\",\"https:\/\/www.pinterest.com\/informs\/_saved\/\",\"https:\/\/www.youtube.com\/user\/INFORMSonline\",\"https:\/\/en.wikipedia.org\/wiki\/Institute_for_Operations_Research_and_the_Management_Sciences\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Optimization Direct - 2025 INFORMS Analytics+ Conference","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/exhibitors-sponsors\/exhibitors\/optimization-direct\/","og_locale":"en_US","og_type":"article","og_title":"Optimization Direct","og_description":"Optimization Direct is a US-UK company of independent experts in optimization. We have many years in the field and frequently speak at optimization industry events. Our background is in software development, consulting, and academia. We\u2019ve run optimization software businesses \u2013 creating the first integrated development environment for optimization. Our knowledge and experience working with end […]","og_url":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/exhibitors-sponsors\/exhibitors\/optimization-direct\/","og_site_name":"2025 INFORMS Analytics+ Conference","article_publisher":"https:\/\/www.facebook.com\/INFORMSpage\/","article_modified_time":"2025-02-06T18:45:10+00:00","og_image":[{"width":400,"height":400,"url":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2024\/10\/analyticsplus-logo.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@INFORMS","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/exhibitors-sponsors\/exhibitors\/optimization-direct\/","url":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/exhibitors-sponsors\/exhibitors\/optimization-direct\/","name":"Optimization Direct - 2025 INFORMS Analytics+ Conference","isPartOf":{"@id":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/#website"},"datePublished":"2025-02-06T18:23:55+00:00","dateModified":"2025-02-06T18:45:10+00:00","breadcrumb":{"@id":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/exhibitors-sponsors\/exhibitors\/optimization-direct\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/meetings.informs.org\/wordpress\/analytics2025\/exhibitors-sponsors\/exhibitors\/optimization-direct\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/exhibitors-sponsors\/exhibitors\/optimization-direct\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/"},{"@type":"ListItem","position":2,"name":"Exhibiting & Sponsorship Opportunities","item":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/exhibitors-sponsors\/"},{"@type":"ListItem","position":3,"name":"Exhibitors","item":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/exhibitors-sponsors\/exhibitors\/"},{"@type":"ListItem","position":4,"name":"Optimization Direct"}]},{"@type":"WebSite","@id":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/#website","url":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/","name":"2025 INFORMS Analytics+ Conference","description":"April 6-8, 2025","publisher":{"@id":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/#organization","name":"INFORMS","url":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/#\/schema\/logo\/image\/","url":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2022\/03\/INFORMS_Logo_full_color.jpg","contentUrl":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2022\/03\/INFORMS_Logo_full_color.jpg","width":300,"height":72,"caption":"INFORMS"},"image":{"@id":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/INFORMSpage\/","https:\/\/x.com\/INFORMS","http:\/\/instagram.com\/informs_orms","https:\/\/www.linkedin.com\/groups\/82644\/profile","https:\/\/www.pinterest.com\/informs\/_saved\/","https:\/\/www.youtube.com\/user\/INFORMSonline","https:\/\/en.wikipedia.org\/wiki\/Institute_for_Operations_Research_and_the_Management_Sciences"]}]}},"builder_content":"<img src=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2025\/02\/Od_cmyk-scaled.jpg\" title=\"Od_cmyk\" alt=\"Od_cmyk\" srcset=\"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2025\/02\/Od_cmyk-scaled.jpg 2560w, https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2025\/02\/Od_cmyk-300x68.jpg 300w, https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2025\/02\/Od_cmyk-1024x233.jpg 1024w, https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2025\/02\/Od_cmyk-768x175.jpg 768w, https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2025\/02\/Od_cmyk-1536x350.jpg 1536w, https:\/\/meetings.informs.org\/wordpress\/analytics2025\/files\/2025\/02\/Od_cmyk-2048x466.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\n<p><a href=\"https:\/\/www.optimizationdirect.com\/\">Optimization Direct<\/a> is a US-UK company of independent experts in optimization.<\/p> <p>We have many years in the field and frequently speak at optimization industry events. Our background is in software development, consulting, and academia. We\u2019ve run optimization software businesses \u2013 creating the first integrated development environment for optimization.<\/p> <p>Our knowledge and experience working with end users with real-world problems gives us an unparalleled edge in developing optimization solutions.<\/p> <p>We recently developed <a href=\"https:\/\/www.optimizationdirect.com\/odheuristics\/\">ODHeuristics<\/a>; a new algorithm designed to run on modern multiprocessor machines. Many cores (24+ ideal) are exploited by the ODHeuristics engine to solve huge models with massive datasets \u2013 ideal for the big data area.<br>We work with many solvers and business partners, as well as technology and licensing partners with FICO, to market FICO XPRESS. We have integrated the ODH algorithm into FICO Xpress to create ODH|XPress which has proved to have amazing results. On large scale MIPs it provides good solutions and optimality measures that are often beyond the reach of traditional optimization methods.<\/p> <p>Our clients are in banking and finance, marketing optimization, data mining, supply chain, retail optimization, procurement, and decision analytics.<\/p> <p>If you have a complex, optimization problem it\u2019s highly likely that our experts can <a href=\"https:\/\/www.optimizationdirect.com\/contact\/\">help you<\/a>.<\/p>","_links":{"self":[{"href":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/wp-json\/wp\/v2\/pages\/8693","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/wp-json\/wp\/v2\/users\/1001137"}],"replies":[{"embeddable":true,"href":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/wp-json\/wp\/v2\/comments?post=8693"}],"version-history":[{"count":6,"href":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/wp-json\/wp\/v2\/pages\/8693\/revisions"}],"predecessor-version":[{"id":8703,"href":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/wp-json\/wp\/v2\/pages\/8693\/revisions\/8703"}],"up":[{"embeddable":true,"href":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/wp-json\/wp\/v2\/pages\/7058"}],"wp:attachment":[{"href":"https:\/\/meetings.informs.org\/wordpress\/analytics2025\/wp-json\/wp\/v2\/media?parent=8693"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}