Armonie Boucharens

Senior Analyst at Marriott

Bio

Armonie Boucharens is a seasoned professional with a rich technology background, including roles as a manager of a data visualization team at a global hospitality brand, Big 4 consultant, and co-founder of Women Techmakers Orlando—an organization empowering women in tech. Her career is marked by expertise in Analytics, Data Science, and Business Intelligence, with a strong focus on leveraging big data for strategic insights. Her proficiency in various data analysis tools and programming languages, such as Tableau, Power BI, Python, Alteryx, R, and SQL, reflects her commitment to staying at the forefront of the industry. Armonie is a graduate of Florida International University, earning a BA in Marketing with Summa Cum Laude honors.

Track: The Analytics Ecosystem

Mastering Data Visualization: Insights through Visual Storytelling

In this presentation, we will explore the art and science of data visualization, uncovering its critical role in data-driven decision-making. We will delve into the principles of effective data visualization (pre-attentive attributes and the Gestalt principles), emphasizing clarity, storytelling, and visual perception. Discover various types of data visualizations and learn how to choose the right one for your data, while avoiding common visualization mistakes. Explore essential tools and techniques for creating compelling visuals, and gain insights from real-world case studies. We’ll also explore the world of interactive visualizations and introduce you to tools for building engaging dashboards. In conclusion, we’ll summarize key takeaways, invite your questions, and provide additional resources for your journey towards mastering the power of data visualization.