Optimization Direct Inc., markets IBM® ILOG® CPLEX Optimization Studio® and ODH|CPLEX , the world’s leading software products for modeling and optimization. CPLEX Optimization Studio and ODH|CPLEX solve large-scale optimization problems and enables better business decisions and resulting financial benefits in areas such as supply chain management, operations, healthcare, retail, transportation, logistics and asset management. It has been applied in sectors as diverse as manufacturing, processing, distribution, retailing, transport, finance and investment.