The latest lessons in applied machine learning for cutting-edge marketing tactics and strategy
In this track, you will discover practical, applied, highly structured best practices for using analytics to improve the marketing ecosystem. It is our objective that every session attendee will walk away with at least one “aha!” moment, at least one practical tool/solution/idea that they can take back to their job, and at least one concept that they want to learn more about.
Presentations in this track include:
Using Published BI to Bring Together External and Internal Clients to a Collaborative View of Performance
Speaker: Damon Edmondson, Chief of Analytics at Flock Specialty Finance